Product
Design
Leader
Turning high-complexity problem spaces into clear, scalable Enterprise SaaS experiences. Now designing and shipping AI-enabled products, hands-on.
Based in Mumbai · Open to leadership roles and consulting
Enterprise Is a Different Job
Consumer design asks whether people will want it. Enterprise design also asks whether they're allowed to use it, who signs off, and what happens when it goes wrong.
Two decades in compliance, healthcare, insurance, and telecom taught me to design for that. Few people who build quickly with AI have designed for enterprise, and few enterprise design leaders have built with AI. I've done both.
The buyer isn't the user.
A security head buys it, engineers use it, an admin configures it. Each needs a different experience from the same product.
Roles and permissions shape every screen.
Who can see, edit, and approve is the design, not an afterthought.
Every action leaves a trail.
Approvals, audit logs, and evidence aren't features; they're why the product is trusted.
It has to fit what's already there.
Existing tools, data, and habits decide adoption more than polish does.
Scale means systems, not screens.
Many teams and many workflows need a design system and standards that hold.
Core Expertise
Design Leadership
Building and leading design organizations shaping team structure, standards, and culture to scale design impact across products.
Enterprise SaaS
Helping early and growth-stage SaaS products navigate 0→1 and scale, designing systems that evolve with the business.
Strategic UX
Influencing product strategy through user insight and systems thinking, ensuring design decisions scale with complexity.
Designing AI People Trust
Deciding where AI fits in a workflow: what it prepares, what a person decides, and how its output stays clear, checkable, and safe.
Building with AI
Taking products from idea to production with AI-assisted development, while holding releases, testing, and quality to a professional standard.
AI-ready Design Teams
Design systems, guidelines, and workflows that AI coding agents can follow, so speed does not cost consistency.
Case Studies & Work
Sprinto: Compliance Simplified
Reimagined security compliance for modern startups. Scaled from an early-stage tool to a market-leading enterprise compliance platform, supporting the company's growth from 0-1 & 1-10 growth phases
Pilot Products, Built with AI
Since 2025 I have been designing and shipping pilot products with real businesses, end to end, using AI-assisted development. They run with real businesses, and each one taught me something about where AI belongs in a workflow.
What Building with AI Has Taught Me
Lessons from shipping pilot products since 2025, and how they shape the way I lead design.
Human in the loop: AI prepares, people decide.
AI drafts the work, such as triaging an inbox, reading an invoice, or flagging what changed, and a named person accepts, edits, or rejects it. A good assistant also learns: it works from procedures you teach it and asks before it acts. Trust comes from that loop.
Decide what the model never sees.
Before deciding what AI should do, decide what it must not receive. Staff and patient names stay out; the model works from codes and counts.
Plan for the AI being wrong or unavailable.
In the hospital system each AI job has a backup model, and if none is available it falls back to plain rules and says so. In the stock app for service businesses, a regular barcode scanner is the fallback when AI can't identify a product. Every AI call is logged.
A design system is now an instruction set.
When agents write interface code, the design system has to be readable by them, with tokens, rules, and examples they can follow and a way to check the result.
Speed moves the work to judgment.
AI makes building fast. The hard part becomes choosing the right problem, the smallest useful version, and what not to build.
Real users, small loops.
Each pilot runs with a real business. Watching people use it, and turning their requests into fixes, taught me more than any spec. One has been in near-daily use for months without a new request.
Experience
Independent
Design Leader & AI Product Builder
Jan 2025 — Present- Running pilot products with businesses in education, healthcare, real estate, manufacturing, and service businesses, designing and building each one end to end with AI-assisted development. Every pilot is used by at least one business, and their feedback turns directly into fixes and releases.
- Alongside the pilots, built a design system that AI coding agents can follow, and reusable playbooks for secure set-up, releases, and backups, bringing the same rigor I applied to leading design teams.
Sprinto
Product Design Lead / Principal
Mar 2022 — Jan 2025- Led product design during Sprinto’s critical 0→1 and 1→10 growth phases, helping scale the platform into a top-tier enterprise compliance solution. Built and mentored a high-performing design team, established design processes and scalable systems, and partnered closely with Product and Engineering to simplify complex compliance workflows.
- Played a key role in elevating design maturity across the organization balancing speed with quality, enabling teams to deliver intuitive, enterprise-ready experiences at scale, and ensuring design remained a strategic driver of product growth.
Brillio
Creative Director
Jul 2021 — Feb 2022- Directed creative strategy across diverse design verticals, ensuring brand and UX consistency for global Fortune 500 clients.
- Provided senior design leadership across multiple concurrent consulting engagements, recruiting and guiding design teams while shaping experience direction and design standards across varied clients and industries.
Accenture
User Experience Design Manager
Nov 2010 — Mar 2021- Built and led UX capabilities over a decade within Accenture’s global consulting organization, delivering large-scale experience programs across Healthcare, Insurance, Telecommunications, and Enterprise platforms. Managed and mentored designers across levels, led distributed teams, and worked closely with clients to embed user-centered design within complex, regulated, and agile environments.
- Played a significant role in institutionalizing UX at scale, establishing design processes, governance models, and quality benchmarks across engagements. As part of the Mobile UX Centre of Excellence, helped define touch-interface design frameworks, reusable assets, and training programs that improved design consistency and accelerated delivery across global teams.
Directi
Product Manager
May 2009 - Nov 2010- Worked at the intersection of product strategy, UX, and engineering to define and ship customer-facing digital products. Contributed to shaping product flows, prioritizing usability, and translating business goals into structured, actionable experiences strengthening an end-to-end product mindset that continues to inform my design leadership approach.
Human Factors International
Senior Usability Specialist
Feb 2008 — May 2009- Specialized in usability engineering and research-driven design, conducting usability studies, heuristic evaluations, and user research for enterprise and consumer products. Helped organizations uncover critical usability gaps and translate insights into clear design recommendations, grounding design decisions in evidence and user behavior.
Tecogis
Project Manager
Dec 2000 — Feb 2008- Led cross-functional teams delivering digital and design-led projects across domains. Built strong foundations in delivery management, stakeholder communication, and execution discipline experience that later informed leadership roles combining operational rigor with design excellence.
About Me
I am a product design leader with 20+ years of experience building, scaling, and leading design teams for complex digital products, primarily in Enterprise SaaS and platform environments. I focus on turning ambiguous, high-complexity problem spaces into clear, scalable, and usable products that drive sustained business growth.
Most recently, I led design through 0→1 and 1→10 growth phases for a high-growth SaaS platform, helping scale the product into a top-tier enterprise compliance solution. My work spanned experience strategy, design systems, team building, and close partnership with Product and Engineering to ensure design directly influenced product outcomes.
Earlier in my career I worked across consulting environments in Healthcare, Insurance, and Telecommunications, which sharpened my ability to operate in complex, regulated domains and collaborate effectively with diverse stakeholders. That foundation enables me to bring product judgment, execution rigor, and systems thinking to product organizations, balancing hands-on craft with leadership, speed with quality, and vision with delivery. It is also where I learned that enterprise is a different job: buyers, roles, approvals, and audit trails shape the design as much as the end user does.
Since 2025 I have extended that with hands-on AI work: designing and shipping pilot products with real businesses, and learning where AI genuinely helps a workflow and where a person needs to stay in charge. It has changed how I think about design systems, team workflows, and product speed, and it is something I now bring to every leadership and consulting conversation.
I am particularly drawn to product-led organizations where design is expected to scale, shape strategy, and create long-term impact, and where AI is treated as part of the product craft, not a feature on the side.
Professional Credentials
Certified Usability Specialist
Accenture
Certified Usability Analyst (CUA)
Human Factors International (HFI)
Adobe Certified Expert
Adobe Inc. U.S.A
Let's design for
what's next.
Leadership Roles
I lead design teams through growth: hiring and coaching designers, setting the standards and systems that let quality scale, and partnering with product and engineering on what to build. Now with first-hand experience of how AI changes that work.
Head of Design · VP Design · Design Director · Product & design coaching
Remote, Mumbai, or global
Consulting
AI product & UX review
A short, focused look at an AI feature or product: where it earns trust, where it confuses, and what to change first.
Fractional design leadership
Part-time design leadership for teams without a design head: team, process, and a design system ready for AI-assisted building.
Concept to working product
Designing and building a focused tool with AI-assisted development, from the first workflow to something people use every day.
Every engagement is shaped to the need. Start with a conversation.